July 10, 2017
Location: Bay Area
This is a strategic role with a responsibility for developing and tracking the Semi – Process Technology sector three year plan and annual operational plan and working with the Global Product Managers and Regional Account Teams and Logic and Memory MSM to ensure execution of the plan to meet the Business Unit and growth and profitability targets. This role will manage a team of Market Experts focussing on Different semiconductor process areas. This position reports to VP Marketing, Sub-Fab Solutions.
Develop and maintain the Marketing Plan for the Semi Process Technology Sector through constant review of external and internal influences, development of key success factors and agreement with Global Product Managers to develop product plans that achieve the needs of the industry and meet the targeted growth plans.
Forecast the medium and long term growth for the sector (12 months plus) through original research and comparison with industry experts aligned with the logic and memory sector managers and update this monthly at marketing reviews.
Identify current and upcoming market sector application, technology and operational requirements and identify the impact on Company’s business and product portfolio and develop strategies to respond to these at the OEMs and as they roll out through the market.
Develop market share and penetration objectives and key initiatives each year with the applications and key account teams that drive market growth in-line with the plan and drive progress through regular reviews and communications internally and with customers.
Provide quarterly feedback on performance against the share and penetration targets and initiatives and present this quarterly at Marketing Reviews.
Work with the Global Product Managers and Application Managers to generate and update aligned OEM/Atlas Copco product/customer roadmaps (GPMs own product roadmaps).
Identify and communicate key customer drivers for success and ensure Atlas Copco is aligned to support these.
Work with the Marcomms team to ensure that messaging is in-line with the requirements of the market sector plan and the Division.
Take responsibility as required for ensuring that key sector initiatives are delivered to the market in a way that maximizes revenue and market share. For example EUV Lithography solution and S3 integrated system.
Act as an industry expert inside the Company and to raise the technical and commercial profile of Company outside the company through publications and speaker engagements at recognized events and through networking with industry figures.
- Degree level or higher in Science or Engineering discipline.
- 10-15 years’ experience within the Semiconductor industry either within the OEM community (process equipment development or product management) or from a Fab equipment company working in the Semiconductor sector.
- Experience working with and chairing industry technical consortia.
- Knowledge of the Chemistry and Processes used in the Semiconductor industry.
Associate: Myrna D. Parkin